Best London flower delivery 2022: Fill your home with flowers from just £20
We all deserve a nice bouquet of flowers once in a while. London is full of florists and you can always spot couriers with long, thin cardboard boxes roaming the city. But how do you know which online florist will guarantee delivery when promised? Are there more sustainable options? And what if your chosen recipient isn’t home when a delivery arrives?
We’ve put together a guide to the best flower delivery services in London, from simple flowers to extravagant last-minute bouquets. All of these flowers can be ordered online with each service’s easy-to-navigate website, and you can quickly see which florist offers same-day or next-day delivery. Whether it’s for a birthday, anniversary, condolences, congratulations or just to put a smile on your face (or someone else’s), we’ve found the best florists and flower shops in London that fit the bill.
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How to choose the best flower delivery service in London for you
What is your budget ?
People are often surprised at the price of fresh flowers, but remember that you are paying for these rather delicate and high maintenance items to pick, cut, arrange, style and deliver.
The florists we have listed can charge between £20 and £500 for a bouquet – and delivery costs should also be factored in. Some companies will include delivery in their prices, while others have a flat fee for next day delivery and charge extra for same day or special delivery. So be sure to read the fine print before placing your order.
When would you like your flowers to arrive?
Depending on the area of London you wish to deliver to, many companies offer same day delivery, provided you place an order by a specific time of day. The fastest response time we’ve found is with the Flower Station, which can deliver just three hours after ordering for an additional fee. It’s always worth checking the “delivery” section of a florist’s FAQ page, as they will usually describe delivery areas and mention any postcodes they don’t visit.
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Are you worried about flowers left on your doorstep?
We all live busy lives, and the only problem with sending a surprise delivery is the possibility that the recipient isn’t home to pick up their flowers. Fortunately, many florists have taken this into consideration, opting for letterbox packaging – made famous by Bloom and Wild – so that deliveries land safely inside the home.
As for bouquets that may have to wait a while at the door, each florist included here takes great care to package their flowers in such a way that they will retain their freshness for at least a few hours. Just get them in the water quickly once you’re home.
The best flower deliveries in London in 2022
1. Bloom and Wild: Best Mailbox Flower Delivery
Price: from £20 | Shop now at Bloom and Wild
Bloom and Wild is famous for starting the letterbox bouquet trend – but the flowers it offers are of much higher quality than an innovative delivery system would suggest. The flowers are hand-wrapped stem by stem, individually wrapped in petal protectors and arrive with an arrangement guide. As the flowers are sent as buds they should stay fresh for at least seven days, but we have found that they stay fantastic much longer.
There are plenty of letterbox flowers on offer, ranging in price from a bouquet of British tulips at £20, through to an elegant collection of roses, carnations and freesias – ‘la Claire’ – at £35 , to a wild bouquet named ‘la Frances’ at £45 (“roses, lisianthus, september, ruscus, dianthus solomio and limonium”). You can also take out a subscription for three, six and twelve months of letterbox flowers, from £79, £130 and £240.
Although next day delivery is not always guaranteed, flowers from London should arrive the next day if you order before 5.30pm Monday to Friday. Letterbox flowers are sent via Royal Mail Tracked so you can check your order online.
Learn more about Bloom & Wild in our full review
Key Details – Price Range: £20 to £45; Same day delivery: No; Next day delivery: Yes; Designated Day Delivery: Yes
Shop now at Bloom and Wild
2. Freddie’s Flowers: Best Regular Flower Delivery
Price: £25 | Shop now at Freddie’s Flowers
Numerous social media marketing campaigns featuring its friendly and approachable namesake have made Freddie’s Flowers a popular Internet choice for flower delivery. It’s a surprisingly simple business model: sign up for regular deliveries, and every week a different seasonal arrangement arrives at your doorstep. You can choose to be surprised by the flowers on offer, or check the site’s flower calendar for the next bouquet and ignore upcoming deliveries that you don’t want. For anyone allergic to lilies (or cats), Freddie’s also offers a lily-free box each week if you contact them by email.
The flowers are beautiful and of very good quality – and they are grown and cut to order, which avoids excessive waste and keeps the flowers as fresh as possible. They last two weeks or more. Additionally, the company is sustainable wherever possible: it uses bike delivery where it can, is nearly 100% plastic-free, and uses recycled packaging that is all biodegradable. Since this is not a subscription, you are not bound to anything either. Simply press cancel when you no longer wish to receive flowers. Easy!
Key Details – Price Range: £25; Same day delivery: No; Next day delivery: No; Designated Day Delivery: Yes
3. The Flower Station: The best last-minute flower delivery
Price: from £50 | Buy now at The Flower Station
Open for 24-hour delivery, the Flower Station is perhaps the most accessible option for last-minute flower orders. For £10, it offers same-day delivery in London, seven days a week, for orders placed before 6pm. It can also deliver in just three hours for an additional charge – just contact the customer service team first. You can also request delivery at a specific time, although this costs more. Deliveries after 7:00 p.m. will be sent by minicab for an additional charge.
Flower Station delivers to virtually all postcodes in the city, but as Flower Station stores are based in West London, this is the most popular delivery area. There’s even a drive-thru florist at her shop near Baker Street, which is open 24/7. For this level of accessibility, it is understandable that the prices are slightly higher. The cheapest bouquets start at around £50, fifty long stemmed red roses cost £250 and a bouquet of white petaled St Germain flowers will set you back £475.
Key Details – Price Range: £50 to £500; Same day delivery: Yes; Next day delivery: Yes; Designated Day Delivery: Yes
Buy now at The Flower Station
4. Bloom: Best bespoke flower delivery in London
Price: from £35 | Buy now at By Bloom
There are over a hundred market flower types on Bloom’s easy-to-use website – from orchids, freesias and calla lilies to roses, hyacinths and tulips. Although there are plenty of pre-arranged bouquets (from £35), we were particularly taken with the bespoke ‘create your own’ bouquet option. First, choose the size of your bouquet: from 40 stems with four types of flowers to 70 stems with seven types. You then choose flowers (using filters for flower meaning, type, and color) and additional foliage. Flowers are charged per stem (£1.50 to £3), meaning a bespoke bouquet costs between £60 and £220.
Once you’ve chosen a delivery day, let Bloom’s florists take care of the rest. Flowers are cut to order, wrapped in recyclable paper and arrive in freshwater wrappers ready to be arranged at home. Ordering before noon on weekdays means free next day delivery, but Bloom can offer same day delivery in last minute situations if you contact them.
Key Specification – Price Range: £35 to £220; Same day delivery: No; Next day delivery: Yes; Designated Day Delivery: Yes
Buy now at By Bloom